Keeping a trade business's social pages current does not have to mean creating a new campaign every day. A few useful job updates and practical answers may be a sensible starting point.
The routine needs to fit your team. Some businesses handle it themselves; others prefer outside help. The question is what you can maintain without pulling people away from more important work.
Start with photos you already have permission to use
Choose a few clear before-and-after photos or a short clip. Record what the job involved and the general service area. Get permission where needed and leave out customer addresses and other private details.
AI can draft a caption from your notes. Check that it describes the actual work, uses the right terminology and does not invent a result, testimonial or diagnosis.
Batch a few posts
A shared folder and a simple content list may be enough. A scheduling tool could help if it supports your accounts and the post formats you need. Check current plan limits and Canadian costs before choosing one.
These tools are for the accounts and destinations they actually support. Posting to another person's Facebook group requires checking that group's rules and your available posting options.
Leave room for replies
Scheduled posts still need a person watching questions and inquiries. An automatic acknowledgement can explain your hours and next step, but it does not replace the actual customer response.
Review requests are a separate workflow. Ask for an honest review at an appropriate point and follow the platform's rules. The rating and whether someone responds are up to the customer.
Try a routine you can keep
Set aside a short session to gather photos and draft posts, then budget separate time during the week for checks and replies. Measure the actual effort before deciding what to automate or hand off.
Review the response to your posts and adjust the routine around what is useful to your audience. Which part takes the most effort for you: getting photos, writing the words or finding time to publish?